What Is Social Media?
How many times have you caught yourself trying to explain Social Media to your boss, friends, or family to only have them return a very dazed and puzzled look? Or how many times have you been the one with the confused look as the explanation of Social Media flies right over your head? This is not so surprising considering the fact that every time you run a search on Social Media there is always a “new and improved” definition being provided by an endless supply of resources i.e. wiki, urban dictionary, etc…
The amount of articles, blogs, and opinions on the subject can be overwhelming. However, if you look closely there is one common theme that emerges through the noise: Social Media is the engagement of conversations happening on-line.
Just how big is this Social Media thing?
If Facebook were a country it would be the world’s 4th largest – between the United States and Indonesia.
% of companies using LinkedIn as a primary tool to find employees…80%
There are over 200,000,000 Blogs
78% of consumers trust peer recommendations
Only 14% trust advertisements
By 2010 Gen Y will outnumber Baby Boomers… 96% of them have joined a social network
How do I get started?
If you want to understand the concepts and tools behind Social Media – then get involved in the conversation that is happening online – today. Utilize the available tools and applications to participate in the open community. Once engaged, you can thrive by connecting to other sites, resources and people. The actual form of interaction can be as simple as sharing your comments/opinions, pictures, videos, completing a survey, or asking you to vote on an particular topic. It is the simple act of sharing and exchanging information that is called Social Media.
What do you want to say? Who are you listening to? Why would you like to connect? How do you define Social Media?
Let us know what you think or call us today to learn more about how you, your company or organization can harness the power of Social Media.
